Everyone's a Free Agent Now!
Managing Your Relationships for Profit

Now is the time to focus your limited resources on the relationships
that provide the greatest benefit and offer the fastest return.

Event Date:        Tuesday, January 29, 2002 7:30 AM – 11:30 AM

Co-sponsored by: The Rhythm of Business, Knowledgence Associates, and Bentley College Center for
                           Entrepreneurship

Event Details:

Don't miss our on this important event! Learn to measure and manage your relationships for increased opportunities and income.

In today's economic climate and current job market, your Rolodex® is your most important asset. Whether you are a free agent launching or managing your own business, a free agent within a corporation, or someone who has been recently down-sized and is trying to decide on your next move - knowing how to mine your relationships for opportunity and profit has never been more important. Join us and learn what successful independent professionals must do to insure success in 2002.

What are the critical success factors for free agency?

What pitfalls should every independent professional avoid?

How do you systematically identify the handful of people most likely to help you accomplish your immediate goals or take the next step in achieving longer-term goals?

On January 29, 2002 you have the opportunity to be one of the first people to learn how to systematically allocate your time and money to the relationships that provide you with the greatest benefit in achieving your goals. The key to free agency is people.

Join us in a half-day interactive workshop led by Lisa Dennis of Knowledgence Associates, and co-sponsored by The Rhythm of Business, and Bentley College Center for Entrepreneurship.

You will learn:

- How great networkers succeed through collaboration
- How to filter the names in your Rolodex and unlock their hidden value
- How to effectively use non-cash currencies to achieve your goals
- How to be purposeful in allocating your time and money in pursuit of your goals
- How to make every relationship win-win

Cost is $95. Members of The Company of Friends will receive a 10% discount. All attendees receive a copy of the critically acclaimed Collaborative Communities: Partnering for Profit in the Networked Economy by The Rhythm of Business founders, Jeff Shuman and Jan Twombly. For more information, call Sonja Ali at 617.965.4777x12 or via email at sonja@rhythmofbusiness.com.

Special Bonus: Everyone who attends will receive a copy of RelationsWeb™, the first software tool developed specifically to measure and manage the value in relationships.

About the sponsors:

Knowledgence Associates helps clients focus on the intersection of marketing, sales and information management. We help you to leverage the marketing and sales knowledge assets that surround your customers, products, competitors, and marketing/sales personnel - designing and executing programs that deliver both sales results and market learning.

The Rhythm of Business, Inc. is the developer of Purposeful Collaboration, a patent-pending methodology for measuring and managing the value of every relationship. The firm works with entrepreneurial companies to build customer relationships and grow profitable, collaborative businesses that can iterate as customers and technologies change. Founders Jeffrey Shuman and Janice Twombly are the authors of Collaborative Communities: Partnering for Profit in the Networked Economy (Dearborn Trade, 2001), and the forthcoming book Everyone Is A Customer: A Proven Method for Measuring the Value in Every Relationship in the Era of Collaborative Business (Dearborn Trade, 2002). Shuman is also professor and director of entrepreneurial studies at Bentley College, Waltham, MA.

The Bentley College Center for Entrepreneurship provides students with an understanding of and experience with the entrepreneurial process and seeks to instill the skills needed to start, build, and run a successful business.

Location:

The Commons, Adamian Academic Center
Bentley College
175 Forest Street
Waltham, MA 02454

Directions: http://www.bentley.edu/directions

To Register:  http://express.seeuthere.com/events/id=131637