Published Articles
- Mass High Tech: Selling With Partners: 1 + 1 = 3
- Mass High Tech: Quickly Qualify to Focus on Winnable Deals
- Mass High Tech: Hope is Not An Account Plan
- Mass High Tech: Time for a Value Proposition Reality Check
- Mass High Tech: Your Sales Cycle is Not Their Buying Cycle
- Mass High Tech: Moving the Relationship Forward
- Mass High Tech: The First Sale is Made by Marketing
- Mass High Tech: The Competition is Always Right
- Mass High Tech: Hearing Voices is Good for the Prospect
- Mass High Tech: Dear Everybody: Crafting Sales and Marketing Letters
- Mass High Tech: Use Your 2012 Kick-Off Sales Theme Year-Round
- Mass High Tech: What Sales Really Needs from Marketing
- Mass High Tech: Getting and Using Meaningful Customer References
- Mass High Tech: Finding your ‘Lost Customers’ – Recovery Tactics to Rebuild Relationships
- Mass High Tech: Qualify Sales Deals Quicker with Early Preparation
- Mass High Tech: Creating a ‘Customer Fit Index’ for your Sales Territory
- Banking New York: Customer Anger: Bank on It!
- Executive Matters, American Management Association: Your Friend the Angry Customer
- Indus Business Journal Online: Contrary to Belief, Angry Customer is Your Friend
- CustomerServiceManager: Standards of Service
- CustomerServiceManager: Anatomy of an Angry Customer
- Ezine@rticles: Judgment Day – Assessing Your Service
- Biznik: Your Friend, The Angry Customer
- Biznik: Customer Retention is Today’s Sales Strategy
- Biznik: The Hardest Word to Say is “No”
- Biznik: See the World Through Your Customers’ Eyes
- ViewsHound: Your Customer Service is More Important than your Product
Quoted
- Lisa Dennis quoted in MarketingExperiments.com, discussing Value Propositions
- Lisa Dennis, in Mass High Tech, discussing sales leads
- Lisa Dennis quoted in American Marketing Association’s Marketing News 03/30/11
- Lisa Dennis quoted in American Marketing Association’s Marketing News 07/30/09
- Chuck Dennis quoted in Lawn & Garden Retailer
- Lisa Dennis quoted by Plan 2 Win Software on Territory & Account Planning
- Chuck Dennis quoted in Newsday
- Lisa Dennis quoted in Forrester Research report “The New Business Portals”
Blogroll
